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Niche Assets

Transaction activity for niche assets—healthcare, cold storage, data centers and senior and student housing—has exploded in recent years.

Niche assets offer investors focused exposure to a range of long-term drivers, including demographic change, affordable housing challenges as well as changes in technology and consumer behavior.

Investors should consider the following:

  • Transaction activity has exploded in recent years and should continue to grow, particularly among emerging concepts
  • In each of the last two recessions, niche assets outperformed the overall CRE benchmark
  • Institutional activity in niche asset sectors is uneven and has further scope to expand
  • Niche asset strategies are often operationally complex. Potential investors should consider purchasing or partnering with an experienced operator
Niche Assets JumpTo Cold Storage

Rising urban incomes point to accelerating demand for cold storage capabilities

Niche Assets JumpTo Data Center

Global traffic is forecast to increase to over 20 zettabytes by 2021, nearly 25%

Niche Assets JumpTo Medical Office

Healthcare spending, the driver for space, is set to explode as the population ages

Niche Assets JumpTo Student Housing

Generation Z will drive university enrollment—and demand for student accommodations

Niche Assets JumpTo Senior Housing

This population is set to  explode as the baby boom generation ages--most  rapidly in sunbelt metros

Related Insights

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Research • Forecast - Outlook

Demographic Shifts: The World in 2030

How Boomers, Millennials and Gen Z Will Impact the Global Workplace by 2030
Dr. Dominic Brown • 1/7/2020

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