Living Sector Growth Outlook Remains Strong
The European Living sector continues to attract significant investor interest, with nearly 80% of respondents indicating plans to increase allocations over the next five years. This could translate into annual inflows of €70–85 billion, reflecting long-term confidence driven by demographic shifts, structural undersupply, and evolving lifestyle preferences.
Investor appetite remains focused on the Private Rental Sector (PRS) and Purpose-Built Student Accommodation (PBSA). Interest is also growing in affordable housing and co-living, particularly over the medium term.
Trends and perspective:
Cushman & Wakefield’s 2025 European Living Investor Survey offers a comprehensive view of investor attitudes and market expectations across the region. Drawing on insights from institutional investors managing more than €1.4 trillion in global real estate assets, the report highlights the sector’s resilience and continued appeal despite shifting macroeconomic conditions.
The EMEA Living Investor Survey 2025 is an invaluable resource for industry professionals looking to capitalise on the future of real estate. With analytical precision and authoritative acumen, this report furnishes you with the necessary knowledge to make informed, profitable decisions in an evolving market.
