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Creativity and hospitality combined with state-of-the-art technology



The Opportunity

In 2020, a project was initiated to merge two distinct organisations, each with their own unique culture and functional needs. The primary objective was to integrate the main teams of both entities, both of which had a strong emphasis on creativity and hospitality.



The solution

Beyond the logistical aspects of merging, there was a strategic intent to promote cross-selling and forge a unified company culture. The space was not only to serve the functional needs but to underscore the commitment of putting the experience at the core of the service offering.

HSM Host
HSM Host
HSM Host

The Result

To this end, C&W Interiors were commissioned and they leaned into an art-deco style. This was not just for aesthetics, but with the purpose of using intense patterns and vibrant colors to invigorate and inspire the team members. Key features included:

  • A strategically placed single coffee point to encourage 'water cooler' conversations, fostering interactions and promoting movement within the office.
  • A work café designed to accommodate transient work patterns, turning the office into a social hub where employees could drop by, work, and network.
  • A variety of workspaces, with over 10 different settings, ensuring there's a suitable space for everyone regardless of their preferred work style.


Meet the team

Sophie Schuller
Sophie Schuller

Head of Applied Research, EMEA Consulting (EMEA Grade - Partner)
Amsterdam, The Netherlands

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Gerda Stelpstra
Gerda Stelpstra

Amsterdam, The Netherlands

+31 208002000

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Valerie Schumacher

Consultant (EMEA Grade - Surveyor)
Amsterdam, The Netherlands

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