Offices in this new era have superpowers: they're equipped with sensors and automation systems that collect and analyze real-time data. This analytical capability translates into informed decisions that boost efficiency and productivity. From adjusting lighting and climate control to managing access and security, smart technology enables a more precise and proactive management of building resources and operations, keeping both owners and employees happy.
Space and energy use, optimized
Space optimization is the new standard for the modern office. A building equipped with technology that provides data-driven insights into how different areas are being used (like meeting rooms, workstations, or parking spaces) offers a clear advantage. It empowers workplace and HR teams to make informed decisions, rather than guessing at outcomes without knowing the potential impact.
If we add systems powered by Artificial Intelligence or Business Intelligence into the mix, the possibilities become endless. With fast yet accurate analysis of occupancy and user behavior, smart systems can automatically adjust resource allocation, such as lighting and climate control, to meet the specific needs of each moment and type of activity. This not only drives the highly sought-after energy efficiency, but also helps reduce operating costs and minimize environmental impact, something increasingly valued, especially by multinational companies that must meet specific ESG standards.
Safer environments
Security is another key pillar of smart buildings. Advanced technologies like facial recognition and QR codes enhance access management, making it more secure and efficient, protecting both occupants and the building’s assets.
What we once couldn't imagine is now a reality
Smart buildings are not just a technological leap—they represent a shift in the way we think about workspaces. Their ability to learn, adapt, and respond in real time to users’ needs turns every square meter into an optimized resource and every interaction into a more efficient, comfortable experience.
For companies, the key is not just to understand this transformation, but to stay ahead of it. Some service-oriented businesses, for example, are not only revolutionizing their corporate offices, they’re also integrating smart technologies into their branches to deliver innovative solutions to both employees and customers alike.
“At Cushman & Wakefield, we manage spaces—but our true focus is on people.
Effective workplace management goes beyond maintenance, cost savings, or operational efficiency: it’s about innovating at every step, with a commitment to sustainability and the well-being of those who work in these spaces, because that’s the key to attracting and retaining talent.
Smart technology is no longer the future of buildings—it’s their present. And those who know how to harness its potential will set the standard for the workplace of tomorrow,”
says Magalí Garrote, Regional Business Developer at Cushman & Wakefield.
“Behind every new technology, it’s essential to have a team capable of measuring the data it provides and making real decisions that impact costs, efficiency, and the way users interact with spaces,” says Rosana Schenone, Business Developer Manager at Cushman & Wakefield Argentina and Uruguay. “These three variables work in synergy, and the expertise of Facility Management, Human Resources and Workplace Management teams is key to ensuring that the decisions made align with the company’s goals, are well-received by employees, and work effectively over the long term.”
Smart technology is no longer the future of buildings, it’s their present. And those who know how to harness its potential will lead the way in shaping the workplace of tomorrow.
At Cushman & Wakefield, we support companies through this transition so that every square meter becomes an investment in corporate culture and brand reputation, and to ensure that the workplace stands out as one of the most valuable assets, both for today and for what’s ahead.