Leading global real estate services firm chooses Matterport to deliver first-class property assessment and marketing services
Cushman & Wakefield Korea has introduced Matterport’s 3D virtualization platform to provide first-class property assessment and enhanced property marketing services.
Matterport’s AI-powered spatial data technology scans an existing space and creates a dimensionally accurate digital replica. This “digital twin’ can be used to offer virtual tours of properties with detailed floor plans and a “dollhouse view”, which provides prospective buyers and tenants with a dimensionally accurate and immersive view into a space.
This helps clients make faster decisions and enables more effective property inspection and marketing of assets – on average, Matterport’s commercial real estate clients close deals 85% faster when using their digital twins platform.
Cushman & Wakefield Korea is offering the Matterport 3D virtual experience across all its retained properties. Since March, we have completed almost 90 video shoots and have had an overwhelmingly positive response from clients, including landlords, investors, and tenants in the market.
Matterport enables Cushman & Wakefield to provide property inspections that keep clients and professionals safe during this unprecedented pandemic, eliminating the need to be present in the space physically. Because of this, clients save time and expenses with reduced travel and fewer site visits.
Benjamin Corser, President and Managing Director Asia Pacific, Matterport, commented: "Korea’s commercial real estate sector is one of the world’s most competitive markets, so firms must constantly differentiate to win clients. Matterport's digital twins platform empowers agents to create an edge through authentic, immersive and navigable 3D experiences. We are proud to support Cushman & Wakefield Korea at the forefront of the sector's ongoing digital transformation.”
Richard Hwang, Managing Director of Cushman & Wakefield Korea, said, “We first learnt about the Matterport platform when we were exploring various property marketing options during the pandemic. Matterport provided us with an effective solution, which we have now introduced across all the properties that we lease and manage in Korea. Through the platform, our sales connectivity with clients and prospects have strengthened and we have also gained a competitive edge in the local real estate industry. We will continue to use this platform as one of our key property marketing tools and deliver relevant insights that create value for our clients.”
Below is a showcase of a 3D real estate introduction realized by Cushman & Wakefield in Korea.
(Center1 Building Office)
