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Industries & Sectors

Media & Advertising Group

Prepare for what’s next by fine-tuning your real estate portfolio strategies with our Media Sector Group experts.

We’ll help you get ahead of the industry’s toughest challenges with a collaborative, insightful and entrepreneurial approach.

The Media & Advertising industry is going through a period of rapid change and continuous evolution, so our mission is to:

  • Respond to the continuing changes in consumer viewing patterns impacting established business models
  • Keep up with increasing competition and fully exploit content across various media channels
  • Support digitization of the business, improving customer experience, stickiness and dwell times on the web

From a real estate perspective this means :

  • Maintaining an agile and efficient portfolio to adapt quickly to business challenges
  • Keeping a fierce control of costs to focus resources on market facing products and services
  • Ensuring effective use of capital with a clear own versus lease strategy
  • Providing fantastic workplaces and workplace experiences especially in the locations which attract the best talent

Cushman & Wakefield’s Media Sector Group consists of a network of experts providing effective and insightful real estate solutions to help you to achieve your organisational business goals and objectives.

Related Services

Valuation & Advisory Services

Giving you the confidence to make informed decisions.

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Project & Development Services
The PDS Team Italy is a leader in design, consultancy and project management services and construction in the national and international markets. 
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Occupier Representation

Our Occupier Representation team will support you through the entire process of your search for an office, retail, industrial or logistics space, from project inception all the way to signing the lease and fitting out your new premises. 

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Related Groups

Office space with a difference

Our Tenant Representation team will support you through the entire process of your search for an office space, from the outset all the way to signing the lease and fitting out your new premises.

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Office - Lease Advisory

Our Lease Advisory team is an experienced, dynamic, innovative and proactive commercial team.

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Related Insights

fair value index
Research • Investment / Capital Markets

European Forecast & Fair Value Index

Cushman and Wakefield Fair Value IndexTM offers investors insight into the relative attractiveness of current pricing in 119 prime office, retail and logistic property markets across Europe.
Sukhdeep Dhillon • 29/05/2024
ITALIAN RE OVERVIEW 2021
Insights

Italian Real Estate Overview 2021

2021 ended marking an unprecedented growth for the Italian economy, surpassing +6% increase in GDP. The fast-recovering economy, high level of Covid vaccination rate (among the highest in Europe) combined with Mario Draghi’s reliability earned us this unprecedented recognition.
Raffaella Pinto • 07/02/2022

Related Insights

fair value index
Research • Investment / Capital Markets

European Forecast & Fair Value Index

Cushman and Wakefield Fair Value IndexTM offers investors insight into the relative attractiveness of current pricing in 119 prime office, retail and logistic property markets across Europe.
Sukhdeep Dhillon • 29/05/2024
couple with face masks on Milan street
Insights • Economy

Italy Real Estate Market View

A regular update on the commercial real estate market in Italy.
Raffaella Pinto • 23/09/2022
ITALIAN RE OVERVIEW 2021
Insights

Italian Real Estate Overview 2021

2021 ended marking an unprecedented growth for the Italian economy, surpassing +6% increase in GDP. The fast-recovering economy, high level of Covid vaccination rate (among the highest in Europe) combined with Mario Draghi’s reliability earned us this unprecedented recognition.
Raffaella Pinto • 07/02/2022

WANT TO KNOW MORE?

If you would like to find out more about our specific expertise, or discover how we could work with your company, please contact a member of our team – we’d be delighted to hear from you.
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