Representing Novel Office, Cushman & Wakefield’s Cynthia Cowen and Rodney Helm Close 50,000 SF of Office Leasing Transactions in Past 12 Months
DALLAS, November 2, 2023 – Cushman & Wakefield announced today that, representing Novel Office, the firm’s Dallas Agency Leasing team led by Cynthia Cowen and Rodney Helm has closed office-leasing transactions of nearly 50,000 square feet at 5601 Executive Drive in Las Colinas.
Novel acquired the eight-story, 166,592-square-foot building in 2022 and immediately renovated the property, adding a new 50-seat conference center, a new 10-seat boardroom, and a new tenant lounge, all designed to increase productivity and convenience. At the same time, Novel selected Cowen and Helm to lead leasing efforts.
Subsequently, leasing efforts at 5601 Executive Drive have yielded nearly 50,000 square feet of transactions, with new tenants accounting for approximately 45,000 square feet.
“Novel upgraded an ‘80s-vintage building with great bones and expansive views,” Cowen said. “We then implemented a creative marketing plan and repositioned the leasing strategy to secure new tenants and retain existing occupiers. We’re well positioned to weather the Las Colinas submarket’s current headwinds and take advantage of positive momentum when it subsequently rebounds.”
New tenants include HireWorks, with 2,894 square feet; International Association of Venue Managers, with 2,658 square feet; Yates Construction, with 6,978 square feet; along with eight more credit tenants.
In addition to recent renovations, 5601 Executive Drive’s features and amenities include: new spec suites, glass-wall options and customizable spaces for full and partial floors, complimentary 2D/3D space planning, best-in-market rates, and a 4/1,000-square-foot parking ratio.