David Smith

Head of Occupier Insights, Global Research • United States

David C Smith (image)
Send Me a Message
Local Office:

1180 Peachtree Street NE
Suite 3100
Atlanta, GA 30309
United States

Office: +1 (404) 853-5310

Mobile: +1 (404) 863-9122

Download VCard

David Smith

Head of Occupier Insights, Global Research • United States


David C. Smith is the Global Head of Occupier Insights for Cushman & Wakefield. David’s work is focused on how economics, demographics, technology and space usage trends impact the future of commercial real estate for occupiers and investors. He produces reports, analysis and thought leadership that serve clients and internal Cushman & Wakefield service lines, including Global Occupier Services, Commercial Tenant Representation, Flexible Office / Coworking, Total Workplace, Consulting, Agency Leasing and Investor Services.

In addition to advising clients, David frequently participates at industry events and on speaker panels. He has been a presenter at CoreNet Global’s North American Summit and a keynote / main stage speaker at the NHMC Annual Conference, The Office Tenant Week – Latin America, and BOMA China’s Annual Conference. At Cushman & Wakefield, he leads the development and authorship of industry reports co-branded with CoreNet Global.

Mr. Smith previously spent over a decade at Kingsley Associates, a leading provider of research and benchmarking solutions to real estate companies around the world. In addition to providing consulting services to global real estate companies, he was also involved in several industry-wide thought leadership partnerships with BOMA and NMHC. In that role, Mr. Smith served as one of the creators of the NMHC/Kingsley Associates Apartment Renter Preferences Report.

  • Author / co-author of thought-leadership deliverables pertaining to various CRE trends and topics: the future of office, demographic shifts, employment, flex office / coworking, occupier real estate strategy and decision making, technology trends, real estate costs and workplace usage.
  • Frequent contributor to Cushman & Wakefield articles and published and/or quoted in: GlobeStreet, Forbes, New York Times, NAIOP, Bisnow, Business Insider, Commercial Observer, Inc., Yahoo News, Recode/Vox, BOMA Magazine, Work Design Magazine, and CoreNet Global.
  • Main stage speaker at NHMC Annual Conference and BOMA China’s 1st Annual Conference.
  • As Vice President / COO of real estate industry’s leading provider of research and performance benchmarking solutions focused on customer (tenant / resident) satisfaction, employee engagement and client / investor perceptions, provided consulting services to global firms owning and/or managing $850 billion in commercial real estate and 2.5 million multifamily units.

Bachelor of Arts in Public Policy, Duke University 

Board member: Center for Christianity & Scholarship (at Duke University)

Related Insights

demographics (image)
Research • Forecast - Outlook

Demographic Shifts: The World in 2030

How Boomers, Millennials and Gen Z Will Impact the Global Workplace by 2030
Dominic Brown • 1/7/2020
Research • Insights

Retail grows in small cities

Global real estate services firm Cushman & Wakefield has published a report “MARKETBEAT – Retail Market in Poland – Q1 2019”.
Anna Oberc-Krzycka • 5/15/2019
Research • Insights

Krakow leads the way among regional markets

Global real estate services firm Cushman & Wakefield summarises the Krakow office market at year-end 2018.
Krzysztof Misiak • 4/3/2019
Research • Office

Office undersupply in Poznań. Tenants look forward to new projects.

Global real estate services firm Cushman & Wakefield summarises the Poznań office market at year-end 2018.
Krzysztof Misiak • 3/11/2019
hamburger (image)
Research • Investment

Meatless “meat”: where’s the beef?

Nearly half a billion dollars was invested in 20 different companies focused on meatless “meat” and alternative proteins. What does this mean?
David Smith

With your permission we and our partners would like to use cookies in order to access and record information and process personal data, such as unique identifiers and standard information sent by a device to ensure our website performs as expected, to develop and improve our products, and for advertising and insight purposes.

Alternatively click on More Options and select your preferences before providing or refusing consent. Some processing of your personal data may not require your consent, but you have a right to object to such processing.

You can change your preferences at any time by returning to this site or clicking on  Cookies

More Options
Agree and Close
These cookies ensure that our website performs as expected,for example website traffic load is balanced across our servers to prevent our website from crashing during particularly high usage.
These cookies allow our website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced features. These cookies do not gather any information about you that could be used for advertising or remember where you have been on the internet.
These cookies allow us to work with our marketing partners to understand which ads or links you have clicked on before arriving on our website or to help us make our advertising more relevant to you.
Agree All
Reject All
SAVE SETTINGS