Understanding the most recent trends in Foreign Direct Investment (FDI) can help to identify which locations are attractive for corporates’ operations by sector. Our latest findings confirmed that for Shared Service Centre and Contact Centre operations, established markets in Central and Eastern Europe, such as Krakow, Budapest, Bucharest and Warsaw remain the top foreign investment destinations. However, smaller markets such as Vilnius, Leeds, Athens, Essen and Zagreb are emerging as the next destinations based on recent growth trends on foreign investments.
Breadth and depth of talent pool skills particularly on digital, and foreign languages, are becoming key considerations of investment decisions alongside labour cost, as businesses are outsourcing more complex roles to their newly established centres in Europe.
Cushman & Wakefield can help you strategize your next move by leveraging our expertise and best practices in location selection via labour analytics, incentives advisory, and deep knowledge in real estate.