Cushman & Wakefield and La Cruz Roja have signed a collaboration agreement, through which the Cushman & Wakefield will provide the institution's assistance work. For this, Cushman & Wakefield will facilitate some of the spaces of the shopping centers and business parks that make up its portfolio of assets under management. The objective of the alliance is that the humanitarian agency can carry out its assistance work in them.
The activities included in the agreement range from the development of fundraising campaigns and partners to events, exhibitions and training workshops. In addition, the agreement also includes group actions for the labor insertion of vulnerable groups.