TravelWifi New Flagship Store in Madrid

The store on Calle Postas in Madrid opened in August 2021 as part of its new growth strategy for Spain. The large shop windows of the premises mean that the interior design is clearly visible from the outside, this being reinforced using monitors and brand logos situated on the upper section of each of the façade gaps.

The main access is at the junction between the streets Calle Postas and Calle Esparteros, a point with high footfall due to the proximity of the square of Puerta del Sol.

The ground floor is assigned to the sales area, with a central counter and lateral display cabinets that make products visible both to customers within the store and pedestrians moving along the street. The office is located on the first floor, with 6 workstations and a meeting room. The basement houses the storeroom, staff toilet and a small office for employees. This layout will be duplicated in the case of the Barcelona store.

Travelwifi’s main goal was to open the Madrid store in August 2021 and then begin to implement the company’s promotion in the Spanish market. The attractive design and unbeatable location are already attracting a considerable number of daily visitors.

And this is only the first step on the way... The Barcelona store will open in a few months, along with a new retail premises in Málaga airport which, following the same design concept, will continue to attract visitors to raise brand awareness and continue with its expansion in Spain.