Privacy Notice
GLOBAL CLIENT AND THIRD PARTY PRIVACY NOTICE
Last updated: September 2024
Previous version: January 2023
This website (the "Website") is operated by Cushman & Wakefield Debenham Tie Leung Limited on behalf of ourselves, our group companies, international partnerships and affiliated organisations ("C&W", "we", "our" or "us").
Your privacy
We recognize that when you choose to provide us with information about yourself, you trust us to act in a responsible manner. This Privacy Notice explains who we are, how we collect, share, and use personal information about you, and how you can exercise your privacy rights.
This applies to personal information that we collect though the Website or when engaging in our relationship or potential relationship with you (or your organisation) as a supplier, customer, or business partner.
What do we do?
Cushman & Wakefield is a leading global real estate services firm helping occupiers and investors optimize the value of their real estate. Cushman & Wakefield is among the world’s largest commercial real estate services firms providing core services of agency leasing, asset services, capital markets, facility services, global occupier services, investment & asset management (DTZ Investors), project & development services, tenant representation, and valuation & advisory (the “Services”). For more information about us, please see the About Us section of our Website.
What information do we receive?
How do we use your Personal Information?
How do we share your Personal Information?
Legal basis for processing Personal Information
How do we protect your Personal Information?
International data transfers
Data retention
Your Data Protection and Privacy Rights
Links to other websites
Passwords
Updates to this Privacy Notice
How to contact us
What information do we receive?
We receive “Personal Information” in order to provide you with our Services. Personal Information is data that includes a personal identifier, or is any data that identifies, relates to, describes, could be associated with, or could reasonably be linked, directly or indirectly, back to you or a household. Personal Information includes information that you provide to us, that we collect automatically, and that we obtain from third parties. Depending on your relationship with C&W, we may receive:
Personal identifiers
We have collected and may continue to collect personal identifiers including name, mailing address, online identifier, Internet Protocol address, email address, telephone number and other similar identifiers.
In some situations, we may ask you to voluntarily provide us with some personal identifiers. For example, we may ask you for this type of information when you visit our website. This might be if you are interested in signing up to receive emails from us, or reading some research, or attending an event, or participating in any online forum provided by us from time to time, or if you register for any online account made available by us, or contact us via the Website (in which cases we will collect information such as name, email address, organisation, country, zip code/postal code, job title, telephone number(s), details of your comment or query and username/password).
When you visit our Website, we may collect personal identifiers associated with your device including your IP address, device type, and cookie ID, and other usage information.
Internet and network activity information
We have and may continue to automatically collect information about how user devices interact with our Website, including the pages accessed and links clicked. We may also collect browser-type information.
CCTV images/Building access control
We have and may continue to deploy CCTV and/or building access control procedures at C&W premises (which involve CCTV images of visitors and/or collecting Personal Information at entry such as name, organization represented and time of access) for security and law enforcement purposes, to exercise, establish or defend our legal rights or to protect the vital interests of any person.
Professional or employment-related information
We have and may continue to collect information users may elect to provide about their employment status or employer.
Information about job candidates
When you contact us in relation to employment opportunities at C&W, we collect certain information as part of the recruitment process (and if successful, your employment). You can learn more about this in our separate Candidate Privacy Notice.
Information that we receive when you, or your business, do business with us
We may collect and process information relating to you as an individual when you conduct business with C&W as a customer or prospective customer (including when C&W serves as a managing agent on behalf of a building owner), or as a representative of a vendor, supplier, consultant, professional adviser or other third party ("Customer, Vendor or Business Partner Data"). Examples of Customer, Vendor or Business Partner Data include:
- contact details of a point of contact for C&W Customer, Vendor or Business Partners (such as name, business phone numbers, business address, email address, photograph) including for the purposes of attendance at or participation in any promotional or other C&W event or competition;
- role-related information about Customer, Vendor or Business Partners or their representatives (such as job title, responsibilities, department, work history, qualifications and experience);
- financial information (such as financial account information about individuals connected to a particular business) or property ownership information relating to such individuals if needed to take payment or fulfil contractual obligations or for due diligence or related purposes.
Information that we obtain from third party sources
In order to comply with various regulations, or to conduct background checks in accordance with our internal requirements (where permissible and in accordance with applicable law), sometimes we may receive Personal Information about you from third party sources such as credit check databases, politically exposed persons databases, government denied parties, sanctions and watch lists, your employer, other parties in the real estate sector such as real estate agents, purchasers, vendors, borrowers, lenders, architects, engineers, surveyors, developers, landlords, tenants and financial institutions, as well as online sources databases and public registries.
We will only obtain this information where we have checked that these third parties either have your consent or are otherwise legally permitted or required to disclose your Personal Information to us. The types of information we collect from third parties include, for example, information about whether you have been subject to any regulatory action or legal proceedings. We use the information we receive to maintain and improve the accuracy of the records we hold about you and assess any risks arising from any relationship or prospective relationship with you and/or your organisation.
Information we receive as a service provider
We may receive and process information relating to you as an individual when we perform services on behalf of our Customers (including when C&W serves as a managing agent on behalf of a building owner). In this context, we process (e.g., collect, use, and share) your personal information only as a service provider, including as that term is defined under applicable law, and only for purposes of our business relationship with our Customer. Examples of this information include:
- contact details (such as name, phone number, address, email address, photograph);
- CCTV images, and related monitoring information for security purposes;
- employment information (such as job title, department, pay stubs);
- financial information (such as related to processing rent and renter qualifications);
- information we obtain from third party sources (including as described above).
We encourage you to review the privacy policy of the building owners / our customers in these contexts for more information on their processing of your information.
Sensitive Personal Information
Some of the information you provide or that we obtain from third party sources (where permitted by, and in accordance with, applicable law) in connection with conducting due diligence on you or your organisation may fall under the sub-category of “Sensitive Personal Information,” or a similar term, as defined by certain laws. This may include information such as any criminal convictions you have received or details of your political activities or religious affiliations (e.g., in the context of establishing whether you are a politically exposed person). We need this information for the purposes of conducting "know your counterparty" checks and to otherwise assess risk in accordance with applicable law in the context of engaging with you/your organisation as a prospective customer or supplier.
You may also provide us with information about a health condition to facilitate us making adjustments to ensure accessibility to premises and/or events.
We do not use Sensitive Personal Information for any purposes other than to provide the Services contracted.
Inferences drawn from the above information
We may draw inferences from the information above, including personal identifiers, network information, professional or employment-related information, and general location; creating promotional content; offering Services; and business development.
Information you provide about others
If you provide us with information about another person, you confirm that they have appointed you to act for them, that you have informed them of our identity and the purposes (as set out in this Privacy Notice) for which their information will be processed and that you have obtained any necessary consents to the processing of their Personal Information. When we first contact them, we may tell them where we got the information from.
How do we use your Personal Information?
We receive, collect, use, process and store Personal Information to provide our Services. This includes:
- to create and administer records about your online account (if any);
- to provide online services to you, including facilitating your participation in any discussion forum, and for Website and system administration; to improve our Website(s) and our products and Services;
- for due diligence purposes, in accordance with applicable law, to assess financial, reputational, credit or insurance risks arising from any relationship or prospective relationship with you/your organisation and/or to carry out any necessary anti-money laundering checks;
- to provide you/your organisation with information or products and Services that you have requested and deal with invoicing and payment;
- to send you service-related communications, to deal with communications you send us and request feedback; to facilitate your participation in events or competitions for which you have registered/which you have entered;
- to contact you directly or via our agents by mail, telephone, fax, email, SMS, or other electronic messaging service with offers of goods and services or information that may be of interest to you (including information about other organisations' goods and services). As required by applicable law, you may opt in/opt out of marketing at any time;
- to perform analyses on Personal Information we have collected;
- to verify your identity when you contact us, make a request, or access your online account;
- to prevent fraudulent, prohibited, or illegal activities, and to enforce our Terms of Service; and
- to comply with legal requirements, or to exercise, establish or defend our legal rights or to protect the vital interests of any person.
How do we share your Personal Information?
We make available Personal Information only with your consent or to the following categories of recipients (subject to your prior consent where required under applicable law):
- to our group companies or affiliated entities and third-party services providers
- who provide data processing services to us (for example, to support the delivery of, provide functionality on, or help to enhance the security of our Website or other IT infrastructure, to assist us with carrying out due diligence checks, to carry out marketing, analytics, or research on our behalf or to support the delivery of services to our clients in general or pursuant to a particular engagement);
- with whom we arrange joint promotional events (for the purposes of ensuring that you do not receive direct marketing information about the event from multiple sources); or
- in the case of group companies or affiliated entities, who otherwise process Personal Information for purposes that are described in this Privacy Notice or notified to you when we collect your Personal Information. Further information about our group companies, affiliated entities and the third party
- service providers that may process your Personal Information (including their location) can be provided on request by contacting us using the details in the How to contact us heading below.
- to our clients and bid participants, in relation to bids and transactions with which you are involved;
- to our third-party advertising, marketing and analytics partners, for purposes of providing targeted advertising and analytics through the use of third-party cookies or other online trackers. Sharing of this information with third parties may constitute a sale or sharing for targeted advertising, as defined under applicable law. If you are a California resident, please see the “Your Data Protection and Privacy Rights” section below for information on how to opt out of this sale / sharing.
- to any competent law enforcement body, regulatory, government agency, court or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person; and
- to an actual or potential buyer (and its agents and advisers), potential investors, or providers of professional services in connection with any actual or proposed purchase, merger, or acquisition of any part of our business, or reorganization of our business, provided that we inform the buyer it must use your Personal Information only for the purposes disclosed in this Privacy Notice.
Legal basis for processing Personal Information
Under applicable data protection law, and based on your jurisdiction, our legal basis for collecting and using the Personal Information described above will depend on the Personal Information concerned and the specific context in which we collect it.
However, we will normally collect Personal Information from you only (i) where we need the Personal Information to perform a contract with you, (ii) where the processing is in our legitimate commercial interests and not overridden by your rights, or (iii) where we have your consent to do so. In some cases, we may also have a legal obligation to collect Personal Information from you or may otherwise need the Personal Information to protect your vital interests or those of another person.
Where we process your Sensitive Personal Information, we do so: (i) in the context of know-your-counterparty checks as required by applicable law; (ii) on the basis that the processing is necessary for reasons of substantial public interest; (iii) on the basis of your explicit consent; or (iv) to establish, exercise or defend legal claims.
You can choose not to provide Personal Information to us. However, unless otherwise indicated, the information that we request is necessary for the purposes of entering into and performing a contract with you or your organisation and/or providing Services to you or your organisation and failure to provide it will impede the contracting process and/or the provision of the relevant Services.
If we collect and use your Personal Information in reliance on our legitimate interests (or those of any third party), these interests will normally be: to provide our Services to you, respond to your queries, improve our Website(s), undertake marketing, or for the purposes of detecting or preventing illegal activities.
Given the business-to-business context in which we undertake the processing of your Personal Information, and the safeguards that we take to protect your Personal Information (including as outlined under the How do we protect your information heading below), our legitimate interests are not outweighed by any prejudice to your individual rights and freedoms. We may have other legitimate interests and, if appropriate, we will make clear to you at the relevant time what those legitimate interests are.
If you have questions about or need further information concerning the legal basis on which we collect and use your Personal Information, please contact us using the contact details provided under the How to contact us heading below.
How do we protect your Personal Information?
We use reasonable technical, administrative, and physical controls to protect the Personal Information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your Personal Information. We take care to allow access to Personal Information only to those who require such access to perform their tasks and duties, and to third parties who provide services to us or otherwise have a legitimate purpose for accessing it (see under the Who do we share your Personal Information with? heading above). Whenever we permit a third party to access Personal Information, we will implement appropriate measures to ensure the information is used in a manner consistent with this Privacy Notice and that the security and confidentiality of the information is maintained.
International data transfers
Your Personal Information may be transferred to, and processed in, countries other than the country in which you are a resident. These countries may have data protection laws that are different to the laws of your country (and, in some cases, may not be as protective).
Specifically, our Website servers are located in the United States, and our group companies, affiliated companies and third-party service providers operate around the world. This means that when we collect your Personal Information, we may process it in any of these countries. For example, we use a third-party customer relationship management platform that entails the processing of Personal Information in the US.
However, we take steps to safeguard your Personal Information in accordance with this Privacy Notice. Further details about the protection given to your Personal Information can be provided upon request by contacting us using the details in the How to contact us heading below.
Data retention
We retain Personal Information we collect from you to fulfil the purposes described above. We use the following criteria to determine how long to retain Personal Information:
- Our relationship with you, and the Services we provide to you;
- Your requests to us regarding your information, or our Services;
- Any applicable legal, contractual, tax or accounting requirements;
- Any legal obligations to retain the data, or for the establishment, exercise, or defence of legal claims (such as enforcing our agreements or litigation); and
- Technical considerations and feasibility, and the level of protections in place for your Personal Information.
When we have no ongoing legitimate business need to process your Personal Information, we will either delete or anonymise it or, if this is not possible (for example, because your Personal Information has been stored in backup archives), then we will securely store your Personal Information and isolate it from any further processing until deletion is possible.
C&W uses suppliers/sub-processors to provide it with integral IT, administration and business infrastructure support – view the list here.
Your Data Protection and Privacy Rights
Depending on the country/region you live in, you may be able to exercise certain rights with respect to your Personal Information:
- you may have the right to request access/disclosure, correct, update or request deletion of your Personal Information;
- you may be able to object to processing of your Personal Information, ask us to restrict processing of your Personal Information or request portability of your Personal Information;
- you may have the right to opt-out of marketing communications we send you. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you or email us at web.manager@cushwake.com;you may have the right to withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your Personal Information conducted in reliance on lawful processing grounds other than consent;
• you may have the right to complain to a data protection authority about our collection and use of your Personal Information. For more information, please contact your local data protection authority;
• You may have the right to request disclosure of your Personal Information that we have sold within the past 12 months; and
• You may have the right not to be discriminated against for exercising any of your rights.
If you are a California, USA resident, you may additionally have the following rights:
- Right to be given notice regarding the categories of Personal Information to be collected (see “What information do we receive?”), the purposes for which the categories of Personal Information are collected or used (see “How do we use your Personal Information?”), whether that information is sold or shared, and the length of time we intend to retain each category of Personal Information, or if that is not possible, the criteria used to determine that period, among other information (see “Data retention”).
- Right to opt-out of the sale or sharing of your Personal Information (i.e., to opt out of the transfer of Personal Information to third parties for valuable consideration or cross-context behavioural advertising purposes). You can opt out of the use of cookies on our site by clicking Do Not Sell or Share My Personal Information, also on our homepage, and setting your preferences.
- Right to limit the use and disclosure of Sensitive Personal Information. C&W does not use Sensitive Personal Information for any purposes other than to provide the Services contracted, and for permissible business uses under the law, and thus does not, and is not, required to provide this right.
How to exercise your Data Protection and Privacy Rights
If you wish to submit a request, please refer to the specific regional information below.
- For USA and Canada please contact: privacynorthamerica@cushwake.com
- For Europe, Middle East and Africa please contact: privacyemea@cushwake.com
- For South America please contact: DPO.Brasil@cushwake.com
- For Asia, Pacific, Australia, and New Zealand please contact: privacyapac@cushwake.com
- For Greater China please contact: GChina.Privacy@cushwake.com
California, USA residents may alternatively request access to, correct, or delete Personal Information by calling our toll-free number (+1-844-339-8836) or by completing and submitting the appropriate online request form in our online request portal, linked below. You may submit a request yourself or through an authorized agent. If you choose to have an authorized agent submit a request for you, you will need to complete the Agent Authorization Form.
How we respond to your Data Protection Rights and Privacy Rights requests
We respond to all requests we receive from individuals wishing to exercise their data protection and privacy rights in accordance with applicable data protection and privacy laws.
We will do our best to respond to your request as quickly as possible, in accordance with applicable law. We confirm receipt of every request we receive. If you are a California resident, we will first acknowledge receipt of your request within 10 business days and provide a substantive response within 45 calendar days after its receipt. If we require more time (up to 90 days or the permitted timeframe), we will inform you of the reason and extension period in writing. We may require you to provide us with additional information to complete our verification process or to respond to your request. Depending on the request, we may need you to provide at least two pieces of Personal Information we already have in our possession, such as your email address and proof of home address. We will use this information only for purposes of verifying your identity and responding to your request, where we are required to do so. We will delete information that you provide us to verify your identity after we process your request, unless we are required by law to maintain a record of it. Any information that we maintain will be securely protected consistent with our general information security practices. There may be requests that we are unable to fulfil. For instance, we may deny requests
- when required by law,
- when we are unable to verify your identity,
- when complying with your request would interfere with the rights of others, or when necessary to exercise or defend legal claims.
This is not a comprehensive list, and we reserve the right to refuse your request in other circumstances. If we refuse your request, we will explain our reasons for the refusal.
Links to other websites
We may provide links to websites that may not be owned, operated, or otherwise associated with C&W. We do not control and are not responsible or liable for what outside entities do in connection with their websites or online services, or how they handle your Personal Information. In particular, unless expressly stated, we are not agents for these websites or advertisers, nor are we authorized to make representations on their behalf. Please review the privacy practices of these other websites and online services for further information.
Passwords
In order to bring you more personalized services, we may ask you to establish one or more passwords to gain access to certain services or sections on our Website. You are solely responsible for the control and use of each password you create, and we recommend not reusing an old password and creating a strong one.
Updates to this Privacy Notice
We may update this Privacy Notice from time to time in response to changing legal, technical, or business developments, or to comply with our legal requirements. When we update our Privacy Notice, we will take appropriate measures to inform you, consistent with the significance of the changes we make. We will provide notice of any modifications to the Privacy Notice that materially change your rights if and where this is required by applicable data protection laws.
You can see when this Privacy Notice was last updated by checking the date displayed at the top of this Privacy Notice.
How to contact us
If you have received an e-mail or e-mails from Cushman & Wakefield that you no longer wish to receive, please contact us at web.manager@cushwake.com.
If you otherwise have any questions or concerns about our use of your Personal Information, you may contact us at:
Chief Privacy Office
Legal, Risk and Compliance
1290 Avenue of the Americas
New York
NY 10104-6178
United States
You may also contact us as follows:
- For USA and Canada please contact: privacynorthamerica@cushwake.com
- For Europe, Middle East and Africa please contact: privacyemea@cushwake.com (if you are in Germany, you may also contact our German-based Data Protection Officer, Datenschutz-Cushman@he-c.de)
- For South America please contact: DPO.Brasil@cushwake.com
- For Asia, Pacific, Australia, and New Zealand please contact: privacyapac@cushwake.com
- For Greater China please contact: GChina.Privacy@cushwake.com